First impressions: tablet shape can impact patient acceptance

November 24, 2020

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The article discusses the crucial role of tablet design in shaping consumer perception and acceptance, particularly in pharmaceutical, nutritional, and confectionary industries. It highlights the limitations of the flat faced bevel edge (FFBE) tablet design, which became popular but had issues such as weak edges prone to chipping. The article suggests the flat faced radius edge (FFRE) design as a preferable alternative due to its smoother edges, allowing for increased compression force during manufacturing without risking tooling or press damage. The FFRE design is recommended for uncoated tablets, as it offers improved breaking strength, reduced edge erosion, sticking, and picking. The article emphasizes the significance of tablet design in creating a positive first impression and promoting consumer acceptance, especially in addressing concerns such as ease of swallowing for elderly patients. The growing trend toward adopting FFRE over FFBE is suggested for companies aiming to produce high-quality tablets with better consumer appeal.